How To Double Your Sales Using Facebook Without Spending a Single Dollar?

July 7, 2020 English Blog

Putting up a business can be tedious. You need to do countless research, calculate certain risks, sought guidance from experienced mentors (it’s a must), secure legal documents, map finances, and most of all, set the best time to launch – in terms of market stability.

The early-stage can be complicating and frustrating for everyone but anyone can get through it. Wait till we move on to the next stage.

In the next stage, the real challenge starts here --- you need to begin segmenting, targeting, and positioning the business brand to generate high sales volume.

This is the part where an online marketer’s expertise applies.

At first glance, it’s easy to say it is quite simple, but when you go through the process, you’ll realize it’s no piece of cake. A marketer needs comprehensive planning, skills, qualities, and technical know-how to achieve a successful marketing campaign.

A good marketer should:

1 ) Be creative;
2) Be a good relationship builder (a good network of clients and colleagues);
3) Be a keen observer;
4) Be quick enough to adapt to new trends in the marketing world;
5) Have a curious mind;
6) Have great sales communication skills;
7) Have the eagerness to innovate;
8) Have a constant drive to learn;
9) Have a humble heart (don’t brag about your achievements); and
10) Have a good sense of responsibility.

And with all these qualities, you need an excellent marketing tool that is significantly fast and easier to manage to achieve your goal.

Thanks to Facebook it has all those!

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FACEBOOK MARKETING

As most business operations are hampered due to global pandemic, the Facebook Marketing Campaign has been a great help for marketers. With it, they are able to reach a wider audience, track and measure online marketing effective through web analytics and other online metric tools, build customer loyalty, improve conversion rates, personalize customer target offers, and gain social currency by creating engaging campaigns using content marketing tactics --- without the need for them to be in physical stores to interact and engage with customers.

Also, Facebook is a great help for most people when everyone is required to stay inside their homes; relying online on to avail products and services.

Statistics show that among social media users, 66% log on to learn about new products and services, 52% were influenced by Facebook when making both online and offline purchases, and 79% who liked a business page were more likely to make new purchases than non-fans.

Despite these encouraging numbers, the best entrepreneurs would tell you that for you to drive sales, you must first pay the price. Using online platforms are no exception.

According to WebFX, it depends on your bidding model. You could go for cost-per-click (CPC), cost-per-thousand-impressions (CPM), cost-per-like (CPL) or cost-per-download (CPA).

For CPC, the average advertising costs are around $0.97 per click, CPM comes at $7.19 per 1000 impressions, CPL is $1.07 and CPA is usually $5.47.

[NOTE: These are only average benchmarks. Costs may vary from one country to another.]

While these costs are reasonable, during this pandemic it is best to save more and manage your finances carefully as most business industries are disabled.

You can drive sales using Facebook without spending a single dime.

WAYS TO DRIVE FACEBOOK SALES WITHOUT SPENDING A SINGLE DOLLAR

During this pandemic, you must be smart and money-conscious when it comes to driving Facebook sales. Though this may be challenging, with the right knowledge and dedication, you can achieve it effortlessly:

Create content that is original, compelling, and value.

With content that’s quick to read, educative, funny, entertaining, and original, you can drive more conversions and web traffic, help build brand awareness, grow and foster stronger customer relationships, and build brand credibility and authority.

Boost likes and shares.

Good content encourages fans to like and share your posts with their network. This makes it a great way for driving Facebook sales. Having more likes and comments also enables you to expand your audience.

Always give reasons to comment.

One of the best ways of building relationships and reaching out to a wider audience is through commenting. Try to kick off with a fun question or offer incentives to increase engagement.

Ask your fans to receive page notifications.

Building a good relationship with your fans enables you to easily ask them certain favors like asking them a favor to receive page notifications. It’s achievable and there’s nothing wrong with it.

To let your fans get notifications from your page, just let them hover over the “Like” image on and click notifications. Once they do that, every time your page is updated your fans or followers will immediately get the notification.

Extend the reach of your posts outside Facebook.

Your audience does not spend all their time scrolling Facebook. They’re surfing all over the web. This is why, when posting content, don’t forget to embed it.

For instance, embedding your Facebook post on your blog.

That way, you can bring your Facebook posts in front of your web visitors and allow them to interact and engage with your content, even it’s just outside Facebook.

Connect with other fan pages.

Building fan page relationships is also one way to widen your network. Try sharing some content from middle-sized fan pages (rather those renowned brands and publications) or tagging them in your posts. Once you’ve done it, they will likely return the favor and share your content or tag you in their posts as well.

Indeed, it takes guts to be an expert digital marketer, but don’t worry,
VP Cambridge will be happy to be your guide to becoming one. Reaching as far as India, Singapore, Indonesia, Philippines, Malaysia, and the USA, this multinational online school has a great team of expert educators in the tech field ready to equip with valuable knowledge expertise and skills for you to when kick-starting your career.

VP Cambridge is an outstanding online school that offers relevant tech courses such as Digital Marketing.

For more details, just log on to https://learn.vpcambridge.com/

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How To Double Your Sales Using Facebook Without Spending a Single Dollar?

Sign up for a Free Trial class Without Commitment. Contact us for a personalized consultation

FACEBOOK MARKETING

WAYS TO DRIVE FACEBOOK SALES WITHOUT SPENDING A SINGLE DOLLAR